Coagro Corp: How to Build a Reference System

jueves, 12 de octubre de 2017

How to Build a Reference System

The usage of a good reference system allows you to increase your reach within the business.

There’s nothing as good as having a good reference system. One that allows you to find exactly what you need at the right time, and also to contact providers and potential clients. Its benefits are indeed incredible, but do you know how to make it? How to have a positive and efficient reference system? Today, we’ll bring you the best way to create a system that works effectively for your business goals.

Now, the reason why these systems are useful is that they are designed to work as networks and databases. A good reference system must contain relevant information, complete pertinent data on the processes that will be done. It means that you need to prepare it in a structure that ensures it can be used by all those who you’re working with and who have a general understanding of the products.

Furthermore, reference systems are a tool to be used by all parties involved. At present, modern techniques implementation creates new alternatives to build contact networks. All due to the way resources are used, which links and delivers information in an organized way to generate databases. These are databases or systems to store the data, like CRM or sheets where you empty your potential clients’ information or direct references.

What are the components of a good reference system?

Now, a good reference system contains the following elements:

Reference's name: the name of a company or person is fundamental to all future communications, so make sure to write it down right!
Email: this will be useful for sending information of possible interest to your references, as well as to contact them more professionally.
Address: while some companies have no fixed location (think of personal salespeople, for example) it’s essential to have at least one address where you could contact them, in case you need to send them samples or other kind of products, like souvenirs.
Telephone number: nothing like having phone numbers at hand right when you need them. Make sure to have at least one to contact them when you need to offer them something or when you require their services.
The reason why it’s a reference: was it direct communication? Did a client or an acquaintance give you their information? The reason why this person became a reference for you it's a must for future communications.
Field of work: This is fundamental, as with this you can separate your references by their occupation and target communications to a specific audience.
Potential interests: do you know if they want to buy or sell? Are they interested in a particular product? Write it all down to have it at hand.

At Coagro Corp, all clients make part of a database that’s used to inform them of potential business opportunities beneficial for them. This, along with personalized attention and a "customer first" policy, makes Coagro the best option if you want to take your commodity business to new heights! Contact them now!